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An interview with Neri & Hu [part 1]

An interview with Neri & Hu [part 1]

[A short version of this interview was featured in the April issue of Interni China 设计时代] On December 26 instead of lying on the sofa waiting to digest my Christmas lunch, I was sent by Interni China 设计时代, the Chinese version of the famous Italian design magazine, to Shanghai to have a conversation with Lyndon Neri and Rossana Hu. Founding partners of the Shanghai based design and architecture practice Neri&Hu, a cross-disciplinary practice, that defines itself an architectural practice, with many projects also verging towards interior and product design. They established themselves, among very few others, as the most internationally famous designers...
How to market furniture in China

How to market furniture in China

Changes within the market and the need for flexibility Recently I have been involved in the re-planning of a large luxury distributor of foreign furniture in China. For obvious reasons I won’t reveal its name, let’s say they are one of the main players in the luxury furniture market in Asia, and they went trough a huge scandal a few years ago… That scandal severely damaged their credibility in the eyes of occasional and potential customers affecting their brand and market shares up until now. Today, they believe, the damages of those years are almost gone, but as Chinese growth slowed down...
The Greening of Chinese Office Spaces

The Greening of Chinese Office Spaces

In the last few years there has been a huge movement to make working environments more “green”. You can barely get on line without coming across a story about an office that has just installed a vertical garden to create an enhanced working environment. There are endless reasons behind this growing green trend. Some want to create a space more conducive to creativity or reap the benefits of a healthier working environment. Others, like Anken in Shanghai, have created a whole green philosophy around their newly designed business space. But for most companies following these trends means setting themselves apart by...
Why a flexible approach is crucial to waterfront design in China

Why a flexible approach is crucial to waterfront design in China

  According to a research done by National Geographic, If All The Ice Melted, There are more than five million cubic miles of ice on Earth, and some scientists say it would take more than 5,000 years to melt it all. If we continue adding carbon to the atmosphere, we’ll very likely create an ice-free planet, with an average temperature of perhaps 80 degrees Fahrenheit instead of the current 58 raising the sea level 216 feet and creating new shorelines for our continents and inland seas. Rising ocean water would flood China’s most economically developed region of more than one...
多元品牌和精致生活品牌在中国的崛起

多元品牌和精致生活品牌在中国的崛起

在北京,好像每个人都开着一间古着店(复古店,vintage shop)。不论是鼓楼商圈里来自美国的复古牛仔,乡村摇滚风古着店,还是更加欧式的三里屯House Of Willow, 各式各样的古着精品店...
3 reasons why coworking is booming in China and what’s next?

3 reasons why coworking is booming in China and what’s next?

According to real estate services firm Jones Lang Lasalle, by the end of 2016 there were over 500 coworking sites in Shanghai and Beijing alone, compared to just a few in the end of 2015. As the sharing economy takes root in China with increasing vigour, a growing number of Chinese customers are shifting to a collaborative consumption lifestyle, resulting in a huge boom of co-working spaces in recent years with thousands of operators emerging. Generally speaking this is a mindset change: from owning something to renting something. Since this ‘new’ mindset is not totally a new thing in China, coming from a collectivist...
Why car-sharing is about to explode in China

Why car-sharing is about to explode in China

Disruptive changes in the car-sharing landscape are to be expected from the Chinese market, pushed by an increasing demand for connected vehicles and by the impellent emergency of pollution and cars congestion. On one side, according to estimates from Goldman Sachs, people born between 1980 and 1990 made up roughly 30% of China’s total population in 2015. They are more urban, more affluent almost all digital natives. These connected consumers are now turning their attention to the country’s car market, demanding connected cars at far higher rates than elsewhere. On the other, Chinese officials are seeking to harness the flood of private...